Content creation can quickly become this dreaded thing, this thing that makes you feel like you're stuck on a content hamster wheel and can't get off for fear your business will crumble. But I'm here to tell you it doesn't have to be that way, and shouldn't be that way. The answer? Repurposing content. However, you have to do it in a way that makes sense and not one that comes off as repetitive and boring.

Here's what a typical content "cycle" might look like for me: 

1. Live video on specific topic on Facebook page. 

2. Save live video and upload it as an IGTV video on Instagram account.

3. Upload live video to Pinterest linked back to my website.

4. Create blog post on same topic. 

5. Share blog on Facebook page and Pinterest.

6. Create 5 different blog post graphics, each with a different but relevant title relating to said blog. 

7. Add one blog graphic to Instagram story and save to "Blog" highlight.

8. Use graphics strategically on Pinterest and Instagram to recycle blog...